
Origins of social optimus LLC

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My mission is simple:
I want to help service based small business leaders who want to build, enhance or evolve their operations with a culture of behaviors linking processes, practices and people for organizational growth.
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I founded Social Optimus to share the two decades of knowledge, applied workplace expertise and judgment I have for designing behavior change systems in organizations built on:
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Advising Fortune 500 companies on behavior based strategy and performance management
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Leading research strategies at NIOSH for integrating behavior based solutions into occupational safety and health for high risk U.S. industries. Director level leadership for 7 years, 27-35 Employees (Engineers/Scientists), 3 Managers/Teams Reporting;$3-4Million PSB+Discretionary R/D; Execution and Implementation of Organizational Process; Decision Maker on: Product Offers, Delivery to Clients, Business Cycle Operations Cadence, Talent Management for both High and Under-performers, Lead Generation and Business Pipeline Development with Stakeholders
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Designing NIOSH Division level programs implemented to align organizational strategy, operational processes and key worker behaviors to advance stakeholder adoption of interventions, improve team communication, and accelerate adoption of new organizational systems. Executive Level VP responsibility for $30Million Applied Research and Interventions Portfolio for 8 years. 160-180 Employees, Executive Coach to Division Director 5 years.
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Published in peer-reviewed journals and presented at national conferences
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PhD in Sociology from the University of Pittsburgh
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15 years of Director and Senior VP level leadership experience
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Resides in Pittsburgh, but raised in metro Detroit so forever a fan of all things water, whether the Great Lakes or The Three Rivers.
What Makes Me Different
Most consultants sell systems and frameworks.
I am a facilitator of behavior first operational improvement, who provides evidence-based products and tools backed by behavior science, simplified into repeatable practices that you can implement quickly for organization success.
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No jargon. No guessing. Just clarity.





